3rd Era

With the status of the d20 logo unclear, I decided to go ahead and create a new brand under which to sell our d20 back catalog. Sparky is working his way through the PDF files, deleting out the d20 logo and its legal language, and subbing in the new 3rd Era logo (nicely designed by Hal). We should be able to put up a couple a week, so in time our whole catalog ought to be available (save for a few titles due to the deals under which they were published). This doesn’t mean we’re going to be doing new D&D; 3.5 material; it’s just a way to ID our existing products.

Some of you may recall that I pondered whether or not to brand our stuff as Pathfinder compatible rather than creating our own brand. I decided that this was the more honest approach. While you’ll certainly be able to use any of the 3rd Era books with Pathfinder, we won’t be spending the time to update them to reflect Pathfinder’s changes to 3.5. I wouldn’t want someone expecting that to be disappointed when they purchased one of our books. 3rd Era seemed a better way to go.

One bonus of this move is that we’re going to start offering these books on Lulu, so folks who want print copies can get them. For titles that have been long out of print (like Book of Fiends), this gives us an easy way to make print copies available again.

There’s a press release about this on GR’s website. You can read it here.

Game Industry PR 101

When you have just laid off 20+ people right before Xmas and it’s time to try to put the best face possible on that, do NOT pull out the bullshit corporate doublespeak. Here is the money quote from WotC President Greg Leeds in an article on ICV2 on the recent layoffs (oh sorry, “digital consolidation”):

“Consolidating internal resources coupled with improved outsourcing allows us to gain efficiencies in executing against our major digital initiatives Magic Online and D&D; Insider. Wizards of the Coast is well positioned to maximize future opportunities, including further brand development on digital platforms. The result of this consolidation is a more streamlined approach to driving core brands.”

Ah yes, gaining efficiencies and maximizing opportunities! The only phrase this masterpiece is missing is “leveraging our core competencies.” Maybe he’s saving that one for the next round of layoffs. Seriously, this sort of soulless gibberish may play with Hasbro shareholders but it the 100% wrong way to communicate with the gamers who make up WotC’s audience. Next time, I suggest Mr. Leeds try showing a human face and some compassion for the people he just put out of work. Quotes that read like passages from 1984 only reinforce the idea of WotC as an “evil empire.” And you don’t need an expensive market research campaign to figure that out.

RPG Musings

Since the announcement of the 4th edition of Dungeons & Dragons, there have been continuing flamewars about the game all over the internet. This is to be expected, but what I find interesting is the amount of time that’s also spent discussing whether 4E is selling well or not. Every gaming message board I visit has some variation of this topic right now. For most gamers, you wouldn’t think it would matter. Either they are playing and enjoying 4E or they not. How many others are playing it would seem largely irrelevant, but some people who hate 4E want to crow about its failure and some people who love 4E want to exalt in its success. The trouble with the game industry is that companies rarely share their sales data, and at large companies like WotC accurate data is not necessarily passed down the chain of command. It is thus the executives and the sales people who know what’s really going on at a high level and they of course are the least likely to talk about it. You may see vague and qualified statements, but almost no one provides real numbers.

Due to the GSL situation, Green Ronin isn’t doing much with 4E. Our one planned product, an update of our d20 System Character Record Folio to 4E, just went to print. I am looking forward to its debut because it will give me some direct and measurable data. The original folio was Green Ronin’s best selling product of all time, going through six odd print runs. It will be informative to see how the 4E version stacks up.

Now the anecdotes I hear are sometimes interesting, but I try not to read a lot into them. I had a retailer at the Alliance Open House in Las Vegas, for example, tell me he stopped carrying 4E because his customers tried it, didn’t like it, and went back to playing 3E. I can believe that happened in his store, but I don’t think such an extreme reaction is common. The only commentary I have taken seriously has come from the two halves of the distribution system: the game trade and the book trade. In separate conversations, an executive in the game trade and the former RPG buyer for a major chain of bookstores both told me the same thing: 4E sold in well but follow-up sales were slow. One of them told me that 4E supplements were selling at the same level as 3E supplements at the beginning of this year (i.e. 8 years into 3E’s lifecycle).

That is interesting info if true. Even so the picture might change as more supplements and support material comes out and new organized play programs have an effect. I’ve said previously I don’t think we’ll know what kind of legs 4E has until next summer. A year after release gamers will have had a chance to put it through its paces and judge the development of the line. While brand power is important (and D&D; has plenty of it), it’s ultimately the play experience of the fans that will tell the story.

Yesterday’s layoffs at WotC add an interesting wrinkle, but it’s unclear what they signify (other than a shitty Xmas for the folks who were let go). It seems most of the layoffs were centered on WotC’s digital efforts and certainly their part in the 4E launch did not go as planned. It was surprising to see Jonathan Tweet and Andrew Finch, both long time employees I’d have thought immune to the seasonal layoff cycle, on the list. Their departure could be a cost saving measure, but it’s also possible they volunteered for the layoff. I’ve seen people who are ready to move on take bullets to spare others before.

What is unambiguous to my mind is that the third party market for 4E material is a shadow of its former self. By early 2001 you had publishers selling huge amounts of d20 product and more companies jumping into the fray every week. This time there is a trickle of product and no one is seeing the gangbuster sales of 3E’s heyday as far as I can tell. The GSL revision has yet to appear and the d20 diaspora continues to splinter. If WotC was serious about wanting the support of third party publishers, the GSL has been a strategic failure to date. If the goal was to cull the third party market though, mission accomplished.

Moving into 2009 the state of the biggest RPG in the industry is unclear, the RPG category in general continues to struggle in retail stores, and we are in a recession that may get much worse before it gets better. In this environment you can give up or look for opportunity. I have chosen the latter course and I’ll have more to say about that in the future.

A Kingdom for Kelflings

Over the summertime I got to be a judge in the PAX 10 game design contest. I spent a day in a computer lab at DigiPen, trying out and rating about 10 of the 100 odd entries. One of my favorites was A Kingdom for Kelflings. In the game you play a giant helping the diminutive kelflings build their community. It has similar gameplay elements to other building games but the conceit of playing the giant is a nice twist. When you want to set a kelfling to a particular task, you pick up its kicking and screaming little body and then set it down where you want it to work. While I found the game charming and fun, it did not win the PAX 10 contest. That was the last I heard of it until last night.

So I was over at Rick’s playing a game of 40K (aside: snake eyes on a plasma gun shot; really?) when I got a text from Kate. She said that she had found a new game and that Nicole was now bogarting the Xbox playing it. When I got home Nik was still going. When I took a look at what she was playing I said, “Hey, I know that game!” It was A Kingdom for Kelflings, released recently on XBox Live Arcade. The game looks the same as when I judged it with one key difference: the giant in the game is your new Xbox avatar. So if you made an avatar that looks like you, now you can help the kelflings build their kingdom in person. Nicole played the game for like six hours last night and told me she “loved loved loved it.” It’s like we’re married or something.

BRP Freeport

About a month ago I talked about getting the new Basic Roleplaying core book from Chaosium and mused about doing a BRP Freeport Companion. It is an appealing idea, as Freeport is certainly influenced by Call of Cthulhu and doing a BRP companion would bring the setting closer to its roots in some sense. The question remains whether it makes business sense to do the book for Green Ronin?

Apparently, the BRP fan community discovered my blog post because all week I’ve had gamers posting comments on that entry telling me they’d love to see a BRP Freeport Companion. It’s not exactly market research but it’s nice to see some interest in the idea. Thanks for being pro-active, BRP fans! I can’t commit to anything but I am considering ways to make this happen.

Time Flies But Aeroplanes Crash

Weeks have been flying by of late. That’s good for the work week, but it also means weekends go by in a flash.

Friday I was feeling cruddy so I stayed in. Saturday and Sunday were similar: work during the day and then dinner out. Last night we got together with two friends of mine from high school, Elizabeth and Geoff, who I only recently discovered lived in Seattle. I’ve gotten together with them for lunch but we hadn’t done the full family meet up. They had us over to their beautiful house in Magnolia and I introduced them to Nicole and Kate and met their five kids. It’s been really nice to rekindle that friendship and get to know each other again as adults. Tonight we went out to the Saffron Grill with Nicole’s brother and his girlfriend, which was also nice. I could drink that chai endlessly.

Working on the weekend, which I do pretty much every weekend, can be a drag when it’s just administration, scheduling, contracting, and other such bullshit. This weekend I got to spend most of my time doing — gasp — game design. Yeah, the reason I got into this in the first place. I am designing a new RPG and I had a productive couple of days building out the framework and core mechanics. I’m quite pleased with what I’ve done so far. The concepts are coming together quickly, probably because I’ve the last couple of years thinking about what I want from this type of game. I’m afraid I can’t talk about what the game is just yet, but you may seen announcement before Xmas.

And now the weekend is over already. Ah well.

A Taste of History

Last night I took Nicole to local foodie favorite the Herbfarm for a birthday dinner. The meal was tremendous (bleu cheese ice cream…so good), but I’ll let Nik blog about that. What captured my imagination is a unique item only the Herbfarm offers. They call it “The Oldest Wine You’ll Ever Drink.” The Herbfarm has a very small amount of Madeira that was bottled in 1795 and forgotten in a Scottish castle for over a century. No other wine would be potable after 200+ years but because of the unique nature of Madeira it has continued to improve. When this wine was bottled, George Washington was still president of the United States. Napoleon dispersed Royalists with “a whiff of grapeshot” during the French Revolution, thus beginning his rise to power. George Peabody, the man my home town in MA was named after, was born. That Madeira is a taste of history I would like to have.

The problem, of course, is that it doesn’t come cheap. The 1795 Madeira is $365 per ounce. Yes, that’s per ounce. The taste of 1795 will have to remain in my imagination for the foreseeable future.

8 Years of Madness Ending

Now this is a huge step in the right direction. I’ll have more to say about what Obama must do to actually make some positive changes in America and the world later. Analysis can wait though; tonight is for celebrating. Take it away, Black Flag.

Jealous cowards try to control
Rise above, we’re gonna rise above
They distort what we say
Rise above, we’re gonna rise above
Try and stop what we do
Rise above, we’re gonna rise above
When they can’t do it themselves
Rise above, we’re gonna rise above
We are tired of your abuse
Try to stop us, it’s no use

Society’s arms of control
Rise above, we’re gonna rise above
Think they’re smart, can’t think for themselves
Rise above, we’re gonna rise above
Laugh at us behind our backs
Rise above, we’re gonna rise above
I find satisfaction in what they lack
Rise above, we’re gonna rise above
We are tired of your abuse
Try to stop us, but it’s no use

We are tired of your abuse
Try to stop us, it’s no use

We’re born with a chance
Rise above, we’re gonna rise above
I am gonna have my chance
Rise above, we’re gonna rise above
We are born with a chance
Rise above, we’re gonna rise above
And I am gonna have my chance
Rise above, we’re gonna rise above
We are tired of your abuse
Try to stop us, it’s no use

Rise above
Rise above
Rise above
We’re gonna rise above
We’re gonna rise above
We’re gonna rise above

The Great Rout of ’08

I watched Rachel Maddow’s interview with Obama the other day. She asked him why he attacked the policies of George Bush and John McCain specifically but not the Republican Party in general. His answer was that he didn’t want to alienate moderate Republicans by attacking their party. He didn’t want it to be politics as usual. This was a smart tactic and it’ll probably pay off on Tuesday. I, however, am not Barack Obama and I don’t need to play nice.

To be clear I am neither a Democrat nor a Republican. I vote for the Democrats most of the time because they are closer to my views, but both parties have their problems. I used to feel there was very little difference between them honestly. When Bush “won” the election in 2000, Nicole was really upset. I said, “How much damage could he really do in 4 years?”

It turns out he and his administration did an unbelievable amount of damage during his two terms in office. And it was the continued support of the Republican Party that let him do so, particularly for the first 6 years when they controlled all branches of government. Let’s quickly reviews the accomplishments of the Republican leadership for the past 8 years.

* The attacks on 9/11 happened because of a spectacular intelligence failure. The Republicans have used 9/11 to good effect to pursue their own agenda, but we should never forget that the worst attack on America since Pearl Harbor happened on their watch.

* American invaded two countries, both of which have become military quagmires. American casualty figures are well known, but much less publicized is the cost in Iraqi and Afghani lives. It is estimated that at least 600,000 Iraqi civilians have died as a result of the US invasion and the subsequent civil war. Imagine if every single citizen in Seattle was murdered and you get the idea.

* The Republican leadership lied to the American people and the world to justify the war in Iraq. There were no weapons of mass destruction there and Saddam Hussein was not an imminent threat to the USA.

* Despite all the rhetoric, America is less safe than it was 8 years ago. Our military has been run ragged and is stretched too thin. The invasion of Iraq only served to radicalize more people and was a positive boon to Al Queda recruitment.

* America, which once tried to “make the world safe for democracy,” began torturing prisoners, despite the known inefficacy of such techniques. Guantanamo Bay and Abu Ghraib are but the most publicized examples of America’s shame.

* While the infrastructure of America is literally falling apart (remember the Minneapolis bridge?) and the education system declines, there have been never ending tax cuts. During two wars no less. Most of these tax cuts have served the wealthiest Americans and the biggest corporations.

* Bush and particularly Cheney made a mockery of Constitution. Their ideas of executive privilege were of dubious legality and ran counter to the foundations of American democracy. There are three branches of government for a reason and a president can’t hide behind executive privilege as if he was a monarch. See the American Revolution.

* The Department of Justice was politicized to a noxious degree. This led to political cronyism of the worst kind, as typified by Alberto Gonsalez, and of course the US attorney firings scandal.

* With so much of the National Guard serving oversees, the reaction to the Hurricane Katrina disaster was shameful. A major American city was nearly wiped off the map and the government stood by while it happened. When the response did come, it was slow, inept, and wasteful.

* Environmental regulations have been loosened and the Kyoto Protocols have not been ratified. Science itself has been assaulted by religious fundamentalism.

* As part of the overall Republican plan of making the rich richer and the poor poorer, the profits of capitalism have become increasingly privatized while its losses have become socialized. The total faith in the free market and the frenzy of deregulation led us to the current financial crisis, which was totally predictable. Now we have these financial giants who are “too big to fail”, so they get government handouts with few strings attached.

This is what 8 years of Republican leadership have gotten America and if you vote for John McCain on Tuesday, you are giving the Republican Party a pass for its malfeasance, its ineptness, and its failed policies. That is why it is not enough for Barack Obama to win this election. Republicans on every level of government need to be hounded out of office. They need to pay a political price for what they have done to this country and to others. They need to spend 10 or 20 years in the wilderness, taking a good hard look at their party. When they own up to their mistakes, repudiate Neo-Conservatism, and stop kowtowing to the fundamentalist wingnuts a la Palin, then maybe they can be allowed near the machinery of power again.

Now you might say that John McCain is a maverick and he wouldn’t be like Bush. I have two things to say to that. First, he’s not that much of a maverick, seeing as how he voted with Bush most of the time. Second, even if he was a big maverick, it doesn’t matter. John McCain wouldn’t be running the country alone; he’d be doing it with the leadership of his party. The same party that got us into this mess in the first place. It’s funny how McCain goes on and on about the troubles of America, but never admits that they are of the making of his own party.

This week remember that it’s not just about Obama (though it is nice to have someone I can vote for without holding my nose). This is about utterly crushing the Republican Party, savaging them so badly that they have no choice but to reevaluate their basic tenets. So do your part to vote down Republicans running for the Senate, for the House, for governor, for mayor, for judges, and on and on. Let this be the Great Rout of ’08 and may it lead to a better tomorrow for America and the world.

So say we all.

Because It’s Never Too Early to Start Speculating

I think we’ll see 5th edition D&D; in 2013, or 2012 if sales decline faster than expected. 5th edition will be the next iteration of 4th edition, as tightly related to it as 3.5 was to 3.0. This new edition will have no OGL or GSL.

When 6th edition rolls around (in, I dunno, 2016 or 2017), it will abandon the 4E structure entirely and go back to something closer to 1E. This will be accompanied by a huge nostalgia-based marketing campaign. Vancian magic, a PC assassin class, and half-orcs and gnomes as core races will return with great fanfare. The marketing message won’t bag on the 4E/5E era specifically, but will use the phrase “returning D&D; to its roots” so often that fans of the then current game will feel alienated. To further reinforce the message, there will be rewrites of classic modules like the GDQ series, Dragon Magazine will be relaunched in print form, and Skip Williams will return to write Sage Advice.

What happens after that? Answer hazy, try again later.